What are key phrases or “long-tail” keywords and how can you take advantage of them? ❓
First, reiterate the usual: sitios web THEY ARE NOT the end in themselves.
That is, the fact of having a site It will not generate sales, no matter how many years your company has been in the market or the better quality of your products or services.
In addition to being modern, friendly, elegant, etc., your site must be MANAGED appropriately so that it achieves the objective of COMPETING ADEQUATELY IN SEARCH ENGINES, especially in Google, the most used in the world. 💥
Or perhaps when one does site Do you do it just to say you have it? No! The expectation is that, through it, new businesses will arrive.
Long-tail key phrases help with this: people find me through key phrases in search engines, associated with what I do.
As it is, long-tail words are those with 4, 5 or more words in a search. This has also increased because now many people do very long voice searches through their mobile devices.